Partner Spotlight: How Broekhuis Carplus Strengthened Their Offering with VebaBox

From Customer Challenge to Strategic Collaboration

The collaboration between Broekhuis Carplus and VebaBox began with a practical challenge. A solution in the field did not perform as expected. Instead of treating it as a product issue, both teams entered into dialogue to find a structural solution, ensuring the end customer could continue operating without disruption

That moment marked the beginning of a deeper cooperation.

What started with installations evolved into a long-term collaboration built on trust, shared technical expertise and continuous improvement.

Why VebaBox?

When asked why they chose VebaBox over other cooling solutions, the answer was clear:

“It was the OEM mindset that appealed to us.”

For Broekhuis Carplus, this meant:

• A strong market position
• Recognised brand value
• High-quality products

An organisation with the ambition to scale Alignment in ambition and professionalism mattered just as much as the technical solution itself.

A Flexible Alternative to the Refrigerated Van

Traditional refrigerated vehicles isolate the entire cargo space. While effective, this approach limits flexibility.

According to Broekhuis Carplus: “It’s really an alternative to the refrigerated van… The gap you fill is flexibility and the ability to transfer between vehicles.”

Modular temperature control enables:

• Transferability between vehicles
• Extended product lifecycle
• Improved sustainability
• Smarter fleet investment

In a market increasingly focused on circularity and efficiency, this flexibility creates measurable business value. In temperature-controlled transport, reliability is non-negotiable.

“The products, the engineering, that stands. That’s simply good.”

Cooling motors, hinges and locking systems must perform consistently. And when challenges arise, collaboration between installation specialists and product development teams ensures solutions are implemented quickly and effectively. That level of cooperation builds confidence, not only for partners, but for end customers.

Preparing for the Electric Transition

As electric commercial vehicles become the norm, efficiency becomes critical.

Broekhuis Carplus highlighted the importance of:

• Lower power consumption
• Improved insulation
• More efficient cooling motors
• Lightweight construction

Reducing energy demand while maintaining temperature performance will define competitive advantage in the coming years. Innovation in modular systems ensures fleets can transition without compromising reliability. When asked to summarise the collaboration in three words, Broekhuis Carplus responded:

“Stable, innovative and pleasant.”

A concise reflection of a partnership grounded in technical strength and mutual respect.

Expanding the Network

As demand for modular temperature control continues to grow across Europe, VebaBox is actively expanding its network of partners. Strong partnerships elevate both sides. The question is not only how the market is changing, but how you position yourself within it.